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PHILADELPHIA, Jan. 21, 2022 /PRNewswire/ -- Rita's Italian Ice & Frozen Custard, a beloved brand known for its delicious Italian Ice and Frozen Custard treats, announced that CEO and President, Linda L. Chadwick, will be featured on the CBS award-winning series UNDERCOVER BOSS, airing Friday, Jan. 28 (8:00-9:00 PM, ET/PT, 7:00-8:00 PM, CT). In going undercover, Linda was able to gain anonymity – and a preview into the world of a Rita's franchisee – resulting in impactful changes for the brand to help its growth nationwide.